Why Maruti Swift outsells Maruti Dzire?
Maruti Swift has been the best-selling hatchback in the country for almost all the years it has been in the Indian car market. Maruti Dzire, on the other hand, has been the best-selling compact sedan. Maruti sold 21,714 units of the Swift in March this year, which came down to 18,316 units in April. The brand sold 11,434 units of the Dzire in March which has grown to 14,073 units in April 2021. Although the Swift sales have seen a downfall and Dzire has seen growth, still Swift easily manages to outsell the Dzire. This is exactly what we will discuss in today’s article; why Maruti Swift outsells Maruti Dzire. Let’s go.
Boot space
The Maruti Dzire’s main advantage being a sedan is the boot space that it has onboard. The Dzire offers a boot space of 378 litres. The Swift does lack in this department since it is a hatchback. The latter offers 268 litres of boot space. By offering a bigger boot space on offer, the Dzire enhances its practicality for buyers who frequently travel and carry a considerable amount of luggage.
Features
Both the cars get similar features. Cruise control, keyless entry, ESP with hill hold and idle start-stop function are present on both cars. Also, both the cars get LED projector headlamps, LED DRLs, a multi-function steering wheel, 2-tone alloy wheels and SmartPlay studio system.
Engine & Mileage
Both these cars from Maruti share a 1.2-litre DualJet engine that makes 89bhp and 113Nm of torque. As mentioned above, these engines support idle start-stop function. The Swift gives a fuel efficiency of 23.20kmpl & 23.76kmpl with manual and automatic transmission respectively. The Dzire gives a fuel efficiency of 23.26kmpl & 24.12kmpl with manual and automatic transmission respectively. (All mileage figures are ARAI-certified)
Cabin comfort
The Dzire offers a slightly better recline angle and knee room in the 2nd-row compared to the Swift. Also, the Dzire has light tone interiors when compared to Swift’s dark tone interiors. This offers a better ambience on the inside. Maruti has also provided an exclusive wood finish inside the cabin which enhances the upmarket appeal of the car.
Pricing
The Maruti Swift starts at Rs 6.69 Lakhs and goes up to Rs 9.74 Lakhs. The Dzire, on the other hand, starts at Rs 6.99 Lakhs and goes up to Rs 10.46 Lakhs. (All prices mentioned above are on-road Mumbai)
Why Swift outsells Dzire?
Looking at all the points, it becomes evident that the Dzire offers extra boot space and a little bit of extra comfort on the inside. Other than this, both the cars have similar things to offer, whether it be engine or features. Also, the Swift comes at a cheaper price when compared to the Dzire. The combination of all these factors leads to people opting for Swift more than the Dzire.
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