How did Tata Nexon sales go up?
The Tata Nexon has been a strong product in the brand’s portfolio since the time the brand introduced it. The car is appreciated for its unique styling, great handling & ride quality and high safety ratings. The Nexon has been raking in good sales, but July’21 was one of the best months for the Nexon. It sold over 10,000 units in July, which is a big feat considering the competition. In today’s article will be looking at ten reasons why Tata Nexon sales are going up.
Safety
Tata Nexon was one of the first cars in India to get a five-star rating from Global NCAP. It gets dual airbags, ABS with EBD, brake assist, e-Traction Control, ESP and disc brake wiping standard in all its variants. No other compact SUV offers so many features right from the base model. The Nexon has also proven itself in real-world accidents by protecting the passengers. This is a big factor contributing to Tata Nexon sales going up.
Performance
The Nexon has a powerful petrol and diesel engine options. The 1.2-litre turbo petrol engine is capable of producing 118bhp and 170Nm of torque. The 1.5-litre diesel engine is capable of producing 108bhp and 260Nm of torque. You will have no issue with the power delivery of Nexon in any condition. The Nexon offers the same engine and six-speed transmission options starting from the base variant. Moreover, it also gets drive modes.
Dynamics
The Nexon is a highly capable car, especially when it comes to bad roads. You will not feel many jerks inside the cabin while driving on bad roads due to good suspension tuning. It has also got good stability during high-speed turns. The steering wheel is also well connected to the car. The clutch on the car, even on the diesel variants is light and easy to use.
Great Mileage
Mileage is also important in a budget-friendly car-like Nexon. The mileage depends on your driving style and gearbox option. But on average, the petrol engine gives a mileage of 11-16km/l in the city and 15-19km/l on highways. The diesel engine gives a mileage of 14-18km/l in the city and 16-22km/l on highways.
Ground clearance
Ground clearance is one of the most important points in buying an SUV. The Nexon has a ground clearance of 209mm, which is one of the best in this segment. The Nexon should have no problems on bad roads.
Space
The rear space is often neglected in these compact SUVs. But in the Nexon, you get ample space. Three people can easily sit in the second row in the Nexon.
Comfort
The seats in the Nexon offer great comfort. Both the front and rear seats are equally comfortable. The car is great for long drives.
Features
Features are one of the most important car buying points. The Nexon comes loaded with features. Even the base variant gets projector headlamps and DRLs. The other variants also come with features like the Harman sound system, all power windows, sunroof and cruise control.
Technology
It gets 4-speaker Harman speakers from the XM variant. These Speakers generate a great sound output. The higher variants get additional tweeters. The 2020 facelift model gets IRA connected car tech with English voice commands. The IRA connected app also lets you do geofencing, remote lock/unlock and live location.
Premium-ness
When you invest 10-12lakh on a car you want it to look premium. The Nexon facelift comes with soft-touch material and a great fit and finish. These changes have uplifted the interiors of Nexon.
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