India Pre-Owned Car Market Report Analysis
As per a report on ‘India Pre-owned Car Market Report’ by Indian Blue Book, 25-34 year olds form 50% of the used car buyers. In its first edition, it also analyzes the Indian market relative to two other important markets – the United States and China. These relative country assessments are first of their kind globally.
Following are the key-highlights:
- India is expected to be amongst the top 5 automotive markets in the world by 2020.
- At 3.3 million units, the pre-owned car market is growing at over 15% a year (organized segment is growing at over 25% a year)
- Just under half (45%) of all pre-owned cars sold are in Metros. Non-metros account for over half (55%) the pre-owned car volume sold and are growing faster than the metros.
- The North leads the pre-owned car market in India. At 36% it represents the largest geography, followed by the West (27%), South (26%) and East (11%).
- The North and West regions exhibit more organized channels than in the South. The East, while more organized, is a significantly smaller market and also highly concentrated in a few areas.
Structure: Largely unorganized retail & wholesale
- The market is supply-constrained, with inventory turns at dealers under 30 days vs. traditionally 60+ days in the U.S.
- Pre-owned car channels are highly fragmented with four primary market segments:
- Organized: 12% market share, Average Volume at 16 per month
- Semi-organized: 35% market share. Average Volume at 9 per month
- Consumer to Consumer: 34% market share
- Unorganized: 19% market share. Average Volume at <3 per month
- The unorganized sector is highly fragmented. It accounts for the bulk of the dealer population (58%) and only 19% of the total volume.
- There are no formal wholesale channels for dealers to procure pre-owned cars.
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