Nissan Sunny gets LEDs

Nissan Sunny (known as Nissan Almera in Malaysia) has got new LEDs. This is the new update that this mid-size sedan has received for the South-East Asian markets. A more sporty version is also offered on the Sunny in that market.

The Sunny is sold there with a 1.5-litre petrol engine with manual and automatic (CVT) options. However, the Indian market even has a 1.5-litre dCi engine that churns about 83bhp of power and comes with a five-speed manual transmission.

Nissan in India hasn’t been doing well with the Sunny sales when compared to the competition. The initial phase when the Sunny was launched, it did well. Even the facelift did help it to spice up the numbers for this sedan. The Sunny is the entry-level sedan to the Nissan brand in India. There is no announcement from Nissan India on adding these additional features to the Sunny.

Nissan is working towards a new-generation Sunny not just for India but globally too. This will be sharing the new-generation Micra platform for the Indian car market. Nissan will be building it on the V-platform on which the current Micra is also based. The CMF-A platform will be used to build Datsun vehicles mostly. 

Sonakshi Sinha will be a part of Nissan Sunny radio campaigns (dated 31/3/15)

Nissan has tied-up with BIG FM for its Nissan Sunny ad campaign. The commercials of this entry-level sedan from the Japanese manufacturer one again commenced it’s TVCs.

Nissan Sunny’s with its CAAAAR campaign has been a hit and the Japanese car maker is continuing with its same ad space, as the version 2.0. Sonakshi Sinha is a part of the radio campaign and even Cyrus Broacha was present at this event. He mentioned, ” I am delighted to partner with 92.7 BIG FM for this campaign. I promise it is going to be BIIIG fun.”

The innovative campaign will go on air on 2nd April and will be effective across 10 stations of 92.7 BIG FM network in Mumbai, Delhi, Chennai, Kolkata, Hyderabad, Guwahati, Ludhiana, Amritsar and Jalandhar reaching out to over 2.5 crore listeners across the country.

Shedding some light on this collaboration, Arun Malhotra, Managing Director – NMIPL said,”The Sunny is our flagship sedan and is the perfect example of innovations at Nissan. The class-leading space and comfort of this car are a testimony to our commitment towards offering value to our customers. To top it off, the Sunny is backed by Nissan’s quality and comes packed with features, technology and fuel efficiency, making it the ideal choice in its segment.”

Ashwin Padmanabhan, National Business Head – 92.7 BIG FM added, “The association with Nissan is a perfect fit for us as we too thrive to give our listeners something extra in terms of innovation, content or entertainment each day.  We are glad to have Nissan on-board with us for this activity and are certain that our listeners will enjoy the day with everything extra that we have to offer them.”