The Altroz has been a strong product for Tata ever since its launch. The car is famous for its sharp design, great handling & ride quality and its high safety ratings. It has been raking in good sales for Tata. In September, Tata sold 5,772 units of the Altroz. These good sales helped it to feature in the top 10 selling cars list for September. Infact, despite the ongoing pandemic since last year 2020, Tata Altroz has sold over 1 lakh units. In today’s article, we will be looking at ten reasons why Tata Altroz sales figures are going up.


The Tata Altroz is the safest hatchback in the Indian market. It has a five-star crash rating from GNCAP. No other hatchback in the Indian market comes with such high ratings. It comes with airbags, ABS+EBD and Cornering Stability Control as standard on all variants. The Altroz is built on Tata’s latest ALFA architecture platform, offering it with high stiffness for better safety. 


The Altroz looks quite stylish and premium, making it one of the best-looking premium hatchbacks available in the market today. The overall design of the car is quite sleek. In the front, the combination of chrome and black elements looks quite good. The blacked-out elements at the rear also look unique.


tata altroz rear

The Altroz is the most spacious car in the premium hatchback segment. Second-row comfort is the most common problem in other premium hatchbacks, but the Altroz offers great space along with comfort in front and rear seats. It is even comfortable on long trips and three people can easily sit in the second row. The rear seats also offer a good recline for comfortable seating.


The Altroz comes with decent amount of features well-spread across all its variants. Some of the features that it gets are leatherette seats, ambient lighting, cruise control, automatic headlamps, rain-sensing wipers, leather-wrapped steering & gear lever, Express Cool, cooled glove box, reverse parking camera, rear AC vents and charging port. 

Connected car tech

Tata added iRA to Altroz when they updated the car this year. iRA is Tata’s connected car tech. Through this, you can be connected with your car through your phone. It gets a geofencing feature, helping you to get alerted when the car leaves a certain radius. Other than this, you can remotely lock & unlock your car, switch on & off headlamps, etc. It also lets you know your car’s health and offers live tracking feature. In total, the Altroz offers 27 connect features for added safety & convenience.

Infotainment system

Altroz iTurbo

The Altroz is the only car in its segment to get four-speakers and four-tweeters, making it an eight-speaker sound system. The Harman sound system on the Altroz is the best in its segment. The speakers offer good loudness and quality even at higher volumes.

Engine options

2020 Tata Altroz engine

The Altroz comes with two petrol and one diesel engine options. All three engines provide good performance and mileage. The 1.2-litre engine is good for normal city and highway driving but if you want more performance, the 1.2-litre turbo-petrol becomes a better choice. We feel that the 1.5-litre, diesel engine is the best engine for the Altroz, offering great performance. It also comes with drive modes.

Driving dynamics

The Altroz provides a great ride and handling experience. The car can transverse bad roads with ease. Overall the Altroz offers good ride quality, be it city roads, highways or bad roads. It comes with sufficient ground clearance as well, making it convenient to go over bad patches without any worry. The steering feedback is also good which will surely inspire confidence in the driver.  

Ownership cost

The maintenance of the Altroz is quite affordable. Most of the existing owners of Altroz are happy with its ownership experience. It is a good option for people looking for affordability in the long run. On top of this, Altroz also provides good mileage.

Promising product

Tata Altroz

The Altroz has not only scored well in our internal rating but had also scored the highest vote count in our YouTube voting with 49% votes, making it the Best Car of the Year in our last awards. The sales number also justify its capabilities. It has already sold more than one lakh units. It is also one of the most highly recommended hatchbacks by us.

These were our reasons why Tata Altroz sales figures are increasing. If you have car buying doubts click here to ask! Get the lowest price for car insurance here. For more such content stay subscribed to MotorOctane YoutubeGoogle News Facebook, and Twitter. Also, follow us on Flipboard and Reddit where we have a discussion community.


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