Honda currently has a total of 5 products in its India lineup. The brand had let go of its flagship products viz. the Honda Civic & the Honda CR-V last year. As of today, the new City takes the top spot in its lineup. The new City is undoubtedly a great car, but it still cannot bear the flagship mark for the brand which the aforementioned cars successfully did. With a flagship product clearly missing for the brand, Honda needs a product that could fill in the gap. Today’s article will deal with a Honda Rs 12 Lakh SUV that the brand can successfully use to make its presence felt like a premium brand again. Let’s go.
The product under discussion today will be the new Honda HR-V that was unveiled a while ago. The car received a major generation change this time. In terms of design, Honda has given the HR-V a makeover that many customers would appreciate. The car gets sleek headlights with sharp LED DRLs. The car gets a minimalistic front fascia with no unnecessary elements placed on the exterior body. Similar to the front, the rear also gets a sleek tail-light setup which enhances the modern appeal of the car. The car gets sleek rectangular fog lamps that help continue the minimalistic design.
The minimalism has been carried forward to the interior of the HR-V. The central layout gets a floating touchscreen and a sleeker AC control unit, with two USB ports below it. The dashboard also gets faux AC vents that flow across the unit, giving it a very sophisticated yet simple look. The 2nd-row gets centre armrests, as well as headrests for the passengers.
The car comes powered by a 1.5-litre petrol engine coupled to two electric motors. The car automatically shifts between only electric mode, hybrid mode and only engine mode according to the conditions thrown at it. The car uses only electric power when the car needs initial movement & acceleration. It shifts to hybrid mode when high torque is required. The car only shifts to only engine mode when high, constant speed is maintained. The complete setup helps in providing performance without compromising fuel efficiency. For India, we expect Honda to bring the car with new Honda City’s 1.5-litre petrol and diesel units with the power bumped up to compete with the competition.
Honda Rs 12 Lakh SUV features
On the features front, the car does come loaded with many of them that will help it achieve the flagship title. A panoramic sunroof, an electric tailgate, ventilated seats, dual-zone climate control, fully digital instrument cluster, connected car technology and Honda’s ‘Magic Seats’ are some of them. The car also gets a new air diffusion system that allows air to create a curtain behind and above the passengers. This feature coupled with ventilated seats will enhance the overall efficiency of the seat ventilation system. Coming to safety, the new HR-V comes equipped with modern safety features like blind-spot detection, hill descent control, pedestrian detection-and-avoidance system, adaptive cruise control and more. However, looking at the Indian context, Honda might avoid pushing ADAS features as it would increase the cost incurred to the brand which will further make it difficult to price the car competitively. Honda would need to set its priorities in order to hit the sweet spot for drawing the customer’s interest & attention.
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