Kia Motors’ market presence became official the day this Korean company launched the Kia Seltos in 2019. A year later, the company launched another very successful product, the Kia Sonet for Indian car buyers. Both these products have done remarkably well for the brand image here. Now, the company has officially come out to inform about the re-launch of the brand in the country with a new logo and a new name. Also, there will be updates on both these cars as well that will be officially revealed in the first week of May. This article will discuss the brand’s plans for the country and the updated cars. Let’s go.
What is new about the brand in general?
Kia Motors had showcased its new logo to the world a while ago. Now the brand has made it official in the country as well, meaning all future products from now on will be seen with the new logo. Also, the brand name has officially been changed from ‘Kia Motors India’ to ‘Kia India’. The new name showcases the brand’s undivided commitment to Indian customers. Also, the name change reflects that the brand wishes to be in the country for the long run. For this, Kia has plans to ramp up the production to manufacture more cars that will lead to faster deliveries. The brand has promised to bring more new products in the country that will be unique in design and will be loaded with multiple segment-first features. Kia is also focusing on Tier-3 and Tier-4 cities to expand its network here.
What about the updated Kia Seltos and Sonet?
The brand is planning to lay a lot of focus on connected car technology. Kia is looking forward to growing its connected car technology by adding more features that will make it a leader in this area. Also, the new Kia cars are expected to come with more trims to give the customers a wide variety of options and configurations to choose from. Although more details will be revealed in the first week of May, we expect the cars to come loaded with more features to stay ahead of the competition.
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