The sub-compact SUV segment is one of the spiciest segments in the country. Every car manufacturer tries to enter and succeed here and Toyota is no different. Find below about Toyota Urban Cruiser brochure leaked inside
What is the Toyota Urban Cruiser?
For those who are new here, Toyota Urban Cruiser is a sub-compact SUV based on Maruti Vitara Brezza. Toyota and Maruti’s partnership has already led to Glanza, a rebadged Baleno. The Toyota Urban Cruiser will also be the same case.
What does the brochure reveal?
The leaked Toyota Urban Cruiser reveals a new aggressive front look of the SUV. The front fascia of the car is bolder and the front grille gets two wide horizontal slats. You also get new air vents in the Toyota Urban Cruiser. The headlight unit, however, is similar to Brezza.
The interiors are also quite similar to Maruti Vitara Brezza. You get a simple and basic dashboard layout with a touchscreen infotainment system. Toyota also has already confirmed that you will get dual-tone dark brown hues in the interiors of the car. You also get a foldable armrest at the rear seat for passenger comfort and premiumness.
New launch campaign ‘RESPECT’?
According to Toyota, the new car Urban Cruiser is aimed towards young age car buyers. Toyota believes that its target audience is looking for early success in life and this new car will be a reflection of that. The bookings of the Toyota Urban Cruiser have already started since August 22, 2020, for a token amount of Rs.11, 000. Official launch may be around the festive season of 2020.
Also read: Why Toyota Innova CNG?
Engine and Performance
The Toyota Urban Cruiser will continue to use Vitara Brezza’s 1.5-litre petrol engine which produces a maximum power output of 105hp and a peak torque of 138Nm. According to our sources, a SmartHybrid mild hybrid system is also highly likely and will attract new customers. This new tech will be available with both manual and automatic transmissions.
What will be the price of the car?
The Toyota Urban Cruiser will be priced quite close to the Vitara Brezza. The Maruti Suzuki Vitara Brezza costs between Rs.7.33 to Rs.11.39 lakh with 9 variant options to choose from. Toyota may sell the car to a smaller audience at a more premium price compared to Maruti. International exposure will be an added advantage. Toyota will also provide the new car with 3year/1,00,000km warranty in comparison to Maruti’s 2year/40,000km warranty. If this is true, there is a vast difference here and can be considered a major comparison point.