Honda has introduced the Digital Road Safety Awareness Training Initiative – Honda Road Safety E-Gurukul. Being a digital initiative it can be spread across India. This educates people about how to be safe on the road and not risk the lives on the ones travelling along with you.
Since the start of May 2020, Honda has started the digital road safety campaign. It has now spread to 50 cities across 19 states and union territories. They have created awareness on road safety and educated 23,000 people who include 8,500 kids of 230 schools, 43 colleges and 137 corporate offices spread across India.
Speaking on this latest initiative, Mr. Prabhu Nagaraj, Senior Vice President – Brand & Communications, Honda Motorcycle and Scooter India Pvt. Ltd. said, “Road safety is a matter of grave concern and Honda has been committed to spread road safety awareness in India. Being a socially responsible corporate, we are now actively reaching out to citizens digitally for effective spread of road safety awareness to all age groups. Together, with the support of civil society, Honda is making all efforts to ensure that Indians are safer on roads as India continues to unlock further in the times to come.”
Honda instructors are using one of the 3 age-wise modules of the Road Safety Learning Program. These have been designed to enhance the retention of the Road Safety points. These trainings explain about the importance of safe riding etiquettes, safety gears, road rules, traffic signs through an engaging mix of theory and videos. There also case studies taken into consideration.
The session is interactive and does last from 45-60 mins. There is a question-answer also along with each session. The 3 modules are as follows.
School Kids: Multiple learning modules for school kids as per different age groups. These modules aim to make kids aware about the traffic rules they need to abide by; be it while walking or riding a bicycle on road, commuting in a school bus or accompanying their parents on a two-wheeler or in a car.
Young College Students: Many college students being new or future riders, their training program focuses on safe riding habits & road safety norms crucial to make them better riders/drivers. It includes topics like the importance of riding gears, correct riding posture and riding in different conditions etc.
Corporate employees: The focus is on how to adopt safe riding as a habit by understanding the correct way of riding, vehicle maintenance and road usage rules etc.
Honda also has 14 traffic training parks and 4 safety Driving Education Centres. They have these regular activities for schools and colleges & societies. For more information on how to be a part of this click here. For more such content stay subscribed to the Motoroctane Youtube, Google NEWS, Facebook and Twitter