Maruti Suzuki Alto K10 AMT 22

Driving off in your favourite Maruti just got a wee bit expensive. The country’s largest car manufacturer has announced a price hike across its model range to the tune of INR 3000 to INR 9000. According to reports, this price hike is due to a change in margins extended to dealers and allied cost rationalization efforts.

Maruti is not the only car manufacturer to raise prices though. The country’s number two car manufacturer, Hyundai too had recently increased prices to the tune of INR 30000 in the previous month. At that time, the Korean manufacturer had cited rising input costs to be the reason for the increase in prices. The newly launched Creta though had not reflected the new pricing. Maruti too seems to be taking a similar stance, with its S-Cross premium crossover holding on to the introductory pricing announced earlier.

It is perhaps a good strategy on part of both brands, to spare their newest launches from a price hike. Doing so would only have jeopardized the prospective sales of the respective cars, at a time, when they are looking to establish themselves as a money spinner for their manufacturers.

The price hike announcement from Maruti has surprised folks in the know, for the manufacturer was enjoying its best ever quarterly margins as well as a significant reduction in the quantum of discounts across the board. Maruti in-fact, remains the only manufacturer to buck the trend of sub-par sales and growth, with a healthy 15% rise in numbers for the first four months of this fiscal year.

If you’ve got your heart set on a Maruti, then don’t let this latest development put a dampener on your purchase decision. Simply wait till the festive season gets underway and sign away that cheque to the dealer that offers the most festive discounts.

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